DVD Packaging – A Tool For Boosting Sales

Nowadays the DVD Packaging has become as important as its contents. DVDs are one of the most important storage media devices. It is used for storing data files, movies, music, photo images, digital files and home videos. The packaging ensures protection of the DVDs and helps in neat arrangement of the same. Effective packaging has a crucial role to play in the overall success of multi-media products. This is especially true of the entertainment industry where the success of the movie is not based on box-office collections alone. A significantly large number of people also buy or rent movie DVDs. This also generates a big revenue even after the movie has stopped playing in the theatres. 

The packaging of the DVDs plays an important role in getting people to select a particular DVD. So a lot of time and effort is put into making the packaging as eye-catching and irresistible as possible. It is important to note that the package is primarily used for protection of the DVD and to make sure that it survives the journey from the manufacturer to the end-user without damage. Other than protecting the DVD, the packaging should also be used to advertise the contents. This should be done with eye-catching visuals and compelling content. Manufacturers are looking for more innovative and efficient means of packaging as the standard plastic packaging is hazardous to the environment. New package designs made from recycled material is being promoted widely as corporate and people have become more environmentally conscious.

The process of making exact copies of a CD by ‘burning’ is called CD Duplication. By using the latest technology precise copies can be made of the master CD down to its exact quality. Although everyone can make copies of CDs, it requires time and effort. Professional service-providers use state of the art technology to copy a large number of CDs in next to no time. Packaging is also offered thus adding a professional touch to the CDs. A master disc is used to transfer data or burn recordable blank CDs. The speed at which the disc is burned depends on the data that is being copied.

Slow speed is maintained for copying music CDs so that quality is maintained. There are two main phases in CD duplication. First the information or data to be duplicated has to be prepared. Next comes the actual writing of this information to CDs. The most widely used software application for this is CDFS or Compact Disc File System. This standardization is used so that the CDs will work in all CD readers or players.

CD Replication: Evolving Business in the Market!

There are times in life when people are in need of end numbers of copy of a video Compact Disc (CD) or of a CD that contains family photographs or any function. So, at such circumstances one might get into the costlier process to get the multiple copies of a CD. However, with the advancement in technology and developments, the CD Replication industry has shown great improvements in their products and services. 

The replication process of a compact disc is nothing but a physical production that actually involves a process of pressing the discs during manufacture from a glass master. The discs that have gone under replication process are also known as CD ROM discs where ROM stands for ‘Read-Only Memory’.  Here, the process of replication goes as the glass master which is made of glass is coated by a chemical that is later burned off with a laser. The glass master of the CD is termed to be negative and hence is then coated with a molten nickel compound and turned into a stamper. Thereafter, the stamper punches tiny pits in the production CDs that use molten aluminium as the reflective surface and polycarbonate for the remaining disc. After that the replicated CDs are printed using offset lithographic process that leads to a very high quality disc. 

Replication process is also bestowed with end number of advantages such as:

·         It is ideal for print runs of more than 1000 discs with much lower costs for large chunks.

·         Generated top quality products with the help of silk screen or offset lithographic printing.

The other type of CD production is known as CD Duplication that is suitable for the smaller productions that is less than 1000 with quicker turnaround times. The process involves burning of blank CD and DVD and adding contents onto the discs. 

The other activity that goes hand-in-hand with the replication process of CD is CD Packaging. Packaging of CDs is termed to be very important as it actually helps in luring the customers to buy the discs. It is also considered to be the most effective marketing tool by the companies involved into CD businesses. With the changing trends of style and fashion and people becoming turning towards eco-friendly products, the companies are coming up with high quality and environment friendly packaging. Some of the known packaging forms available in the market are Jake box, DigiPak etc.